business logo of Forever 21
forever21.com
general, casual men, womenAge 13-18, 19-25, 26-45
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About the Business

Forever 21 is a prominent U.S.-based fast fashion retailer, founded in 1984 by Do Won Chang and Jin Sook Chang in Los Angeles. Originally a women's clothing store, it now offers a diverse range of apparel and accessories. The brand remains influential in the industry, adapting to changing market dynamics and focusing on online growth.


forever21.com
+1 888-494-3837
USA
Forever 21 is part of Simon Property Group and Authentic Brands Group
Founded in 1984
Clothing item from Forever 21Fashion apparel by Forever 21Merchandise from Forever 21 clothing lineForever 21 fashion product

Business Highlights

General

Parent Company: Simon Property Group and Authentic Brands Group
Year Founded: 1984
Target Gender: men, women

Shipping

Shipping Cost: $6.95
Free Shipping: sometimes
Free Shipping Detail: for orders over $50

Returns

Return Policy: not free
Return Instructions: all returned or exchanged items must be unwashed, unworn, and undamaged, with all tags attached.
Return Cost: $5.99 fee

Sustainability

Sustainability Score: Not Good Enough
Recycling Program: no

Product

Style: general, casual
Body Fit: regular, plus size
Available Sizes: Men's (XS, S, M, L, XL, XXL), Women's (2XS, XS, S, M, L, XL, XXL, 0X, 1X, 2X, 3X, 4X)

Customer Service

Support Channels: chat, phone
Support Phone: +1 888-494-3837

Payment Options

Payment Methods: card payments, PayPal, financing, Venmo, Amazon Pay
Buy Now Pay Later: Klarna

Membership Programs

Rewards Program: TopCashback, Active Junky, Rakuten, Mr. Rebates

How would you rate Forever 21?
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Reviews Summary

Forever 21 has a rating of 1.8 stars from 971 reviews, indicating that most customers are generally dissatisfied with their purchases. Reviewers dissatisfied with Forever 21 most frequently mention customer service, store credit and return policy. Forever 21 ranks 371st among General Apparel sites.

service
169
value
145
shipping
144
returns
126
quality
138
Canada
1 review
0 helpful votes
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I ordered on line but never got a confirmation email. When I called they said I did not have an order so I reordered. Some of the items were sold out so I ordered some of the same orders and some new orders. Both orders arrived quickly on the same day-the order they told me did not go through and the 2nd order I placed.
I called over 5 times and was basically told I was lying about being told the first order never went through. They all said they would call me back and I never got a call back. They told me they had to trace the call I made when I was told the order did not go through. I was then told they would send me a prepaid label so I could return one order. When the prepaid lable did not arrive I called back and they denied saying that. Although by this time I was documenting the time I called and who I talked to they still denied it. I was told in the last phone call I could return the unwanted items but they would not pay for the return shipping which was their store policy anyway. My issue was I did not think I should pay for the order since they shipped it twice. I spoke to 3 different supervisors that all said something different. I am not going to spend the money on returning the items as it will be almost as much as the items I bought. I will donate them to a charity and NEVER shop at Forever 21 again. I am surprised with all the negative reviews on this site that they have not made any changes.

Date of experience: December 15, 2017
California
1 review
1 helpful vote
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Terrible
November 21, 2017

I placed an order in October. It was denied delivery stating non deliverable address. The address is:
7677 Greenback Lane
Citrus Heights, CA *******

I called. They verified it was a deliverable address. Rather than put in my name, they put in the name of the business name. Again, no delivery. I called. They said it was not a deliverable address. Put me on hold, checked the address and confirmed it WAS a deliverable address.
Now, after almost a MONTH, I am having it reshipped to one of my HOMES! I gave the address:
XXX ABC Court
Rocklin, CA *******

I was told while she was entering the information and then put me on hold, it was NOT a deliverable address. I almost lost my mind. I said it is a single family home and absolutely a deliverable address. She checked again, apologized, and confirmed it was a deliverable address.

I asked for express shipping, for which, I am being charged 24.95. THese are all THEIR mistakes. Why on earth am I having to chase down a package that the Forever 21 group cannot get right and be charged additionally?

Date of experience: November 21, 2017
Illinois
1 review
3 helpful votes
Follow Linh B.
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First thing I want to say is thank you for the excellent quality and service from forever 21. I figure most shops have low rating is because people only write a review when they have some kind of problem, mostly angry, upset people. But not many happy review because, well, everything is ok so why should they write a comment?

Well, I bought online some clothing from forever21 and everything came perfect in the right time, good prices and intact. The pant I bought was too loose on me, but that was my fault since I measure myself incorrectly and order M instead of S, that was my fault.

I want to tell people, don't be afraid of all the review online, or COMPLETELY trust all the reviews online, because some of them aren't even the store's fault. Like return policy, it is the policy, why are you trying to argue with a POLICY?

Some of the store that has low rating, that I bought and seemed ok are: Forever21, Azkara, Dresslily, Charming Charlie. And probably all the other brand name store like American Eagle and such.

I'm not here to advertise, I'm here to tell people that reviews online are not completely reliable sometimes. I'm not saying that all people writing reviews aren't reliable, they are because they bought the product, however, remember that most people writing review, are 90% angry and upset people while writing the review:)

Thank you for reading. I hope success comes with you.

Date of experience: December 29, 2014
Georgia
1 review
1 helpful vote
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Horrible Experience
November 29, 2021

This is my first shopping experience with Forever 21 at Arbor Place Mall. My daughter picked out a dress for Christmas from the clearance rack. We proceeded to checkout waiting in line while the cashier sucked on a lollipop. The exchange/refund policy was never mentioned. This purchase was made 11/24/21. My daughter tried the dress on when we got home and the dress was too tight. I returned to the store on 11/28/21 with the dress unwashed, unworn, tags still on the garment and the receipt in hand to simply exchange the dress for a bigger size NOT TO RETURN and was told I couldn't exchange the item. I asked to speak with the manager and the cashier stated her name was Lauren and she was the manager. Proceeded to request the corporate number and once I called I was told to give the item to someone else or donate it and was then hung up on. Don't shop here the customer service is very poor, the employees are very rude and their policies for exchange are ridiculous. I would give this store ZERO STARS.

Date of experience: November 29, 2021
Pennsylvania
1 review
2 helpful votes
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RETURN POLICY SUCKS
February 2, 2016

So I'm familiar with the return policy for products bought in store-- which is absolutely ridiculous and stupid-- but I recently ordered something online and, to say the least, I am pissed off! I ordered something 12/24 and only recieved it 1/4 and I tried to return it less than 1 month before i RECEIVED the product, but apparentely F21 is stupid and says you have one month after it SHIPS OUT. That is the stupidest thing I heard! How am I supposed to return something if I don't even have it? Not only was my product's shipping 8 days, but the product SUCKED and had the worst quality ever. And to add on to that, they wouldn't take the damn thing back! 50$ worth! They are stupid! DO NOT ORDER ONLINE!

Date of experience: February 1, 2016
Illinois
1 review
2 helpful votes
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So annoying
September 27, 2017

Never send a confirmation email after ordering. Wasnt even sure my order went through. Customer service is terrible. TOOK TWO AND A HALF WEEKS TO GET PACKAGE

Date of experience: September 26, 2017
Ukraine
1 review
2 helpful votes
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Good online retailer.
March 26, 2019

Quick and well packaged. Used before and will use again. There are problems with customers support, but it's not a big deal to me.

Date of experience: March 25, 2019
Canada
4 reviews
28 helpful votes
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Excellent Service
April 24, 2015

Fast shipping, accurate billing and prompt customer service, very pleased with their overall service, so much better than going into the store.

Date of experience: April 24, 2015
New York
3 reviews
1 helpful vote
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Amazing Clothes
March 30, 2018

Forever 21 is must!
They have so much trendy clothes along with accessories and plenty more to choose from.
Its a must

Date of experience: March 29, 2018
Illinois
11 reviews
22 helpful votes
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Good
August 19, 2017

Good service and really helpful for buyers because 50% offer is very good
I got more products here only best online store.

Date of experience: August 18, 2017
GB
1 review
0 helpful votes
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I found the Website to order is very time consuming and confusing upon registering! However, overall the clothes are value for money.

Date of experience: December 19, 2014
Florida
1 review
2 helpful votes
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Racists white people
November 16, 2022

The audacity of these racists white thrash working at these stores always profiling black and brown people Stop spending your money there.

Date of experience: November 16, 2022
New Mexico
2 reviews
1 helpful vote
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$#*! you guys!
February 8, 2022

The customer service for the credit card is $#*!TY. First of all they never offered any "help" for me when I clearly needed it, y'all are RUDE, and UNPROFESSIONAL.

Date of experience: February 8, 2022
Washington
4 reviews
10 helpful votes
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First off if you love the store you'll like the site. I happen to live by the mall of america and that's the forever21 I typically go to. It's so messy there! Not to mention a lot of clothes. Which means tons more on the website but less headachy to look through.

My only beef with the site vs the store is the colors are way different online then in person. I bought a scarf I thought was a salmon pinkish color and came in red. So read the descripton of color instead of looking at just the picture.

The packaging was great I got 12 items (I believe) and it was in a very big plastic envelope with tissue paper. The jewlery items I got was wrapped in a smaller bag and each item is indiviually wrapped including clothing items besides the style deals (items that are a good price).

Overall great site. Came in a timely manner (wish it came faster though!) Free shipping over 50 dollars. If you sign up for their email listing they will let you know when they have sales. I ordered on veterns day so I got 11% off everything and they had a buy one get on free sale. I've ordered from the site before and certainly will continue ordering from them.

Date of experience: November 28, 2011
Texas
26 reviews
20 helpful votes
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Great for the Teen Young Adult. Has some very good items for my grand daughters just before college and above

Date of experience: January 29, 2015
Canada
2 reviews
3 helpful votes
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I'm going to echo everyone else's sentiments, they are just awful at customer service and their products have really gone down hill. Several years ago when Forever 21 first opened up in my city you could get reasonably cute products that would last for one or two seasons. I just bought two dresses, the Smocked Yellow Dress and The Split Maxi Dress, ordered online, I received the Split Maxi with a large stain on the hem. Both dress are so cheap they're terribly see through, the hem on the smocked dress is five inches too long, the Split Maxi started to pill after the first wear. I can't say any of this on the site because they refuse to post my reviews even though they're perfectly fair and honest and only about the product, it's like they don't want anyone to know if something is wrong which is so dishonest and shady. I contacted them about the stain and because I had removed the tags they jumped on that and said the exchange was void, but I noticed something disturbing, they casually mentioned that they don't accept returns on damaged items - they sent me an item that was damaged by them. I hesitate to think the many women and girls who've ended up with damaged goods because they bought online and we're just told to deal with it. I can't fathom why a company that makes money hand over fist can't even give refunds or discounts, like other stores in its field. Any time you try to contact them about a technical problem (like the submit button not working), no matter how detailed, they respond asking for an error code, which is painfully stupid because I never get error codes, I told them where to go and what to do, and they refuse to do anything unless I give them an error code. I'm not a freaking programmer, why can't the people do their own job, open up the developer tools and look for themselves, and fix their damn website?! Please boycott this store and spend your hard earned cash on a reputable brand so you can have clothes to wear that last more than two days, better customer support, and in doing so help perpetuate a brand that DESERVES to succeed.
I've included photos to demonstrate the damage and how terribly see through these dresses are.

Date of experience: June 19, 2019
Florida
1 review
2 helpful votes
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BEWARE! I just had the worst experience with Forever 21, I'm a frequent buyer at this store, in-store and via online, last Friday I received an email regarding a discount on all purchases including free ship, so I pick a few items, I was supposed to get a 40% off my purchase but the system was not working right so I contacted an employee via chat and told me that I should wait through Monday to talk to someone of customer service because she wasn't capable of assist me, so I've been holding my purchase since Friday to talk to someone that could help me with to place my order with the discount offer, woke up at 7:50 am to speak with an associate first thing on Monday morning to hear that I lost the offer because today is Monday and offers can't be extended, I explained the situation and even said that I had an screenshot of my conversation about my inconvenient when trying to place the order during weekend but none of that mattered because they did not care. Today I'll unsubscribe because I not going to be treated like this and getting tricked by listening to fake promises, making you wait so you end up losing the "promo" and end up paying full price on everything! If I were able to rate the treatment I just received I'd rate 0 stars

Date of experience: August 20, 2018
GB
2 reviews
17 helpful votes
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They have some pretty cheap items sometimes here in the UK, but the best time to shop is definitely when the sales are on, particularly online

Date of experience: May 16, 2015
New York
3 reviews
9 helpful votes
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CHEAP STUFF...
October 7, 2011

CHEAP STUFF... Never last longer then three wears. But i guess you get what you pay for. Ill stick to sears clothes.

Date of experience: October 7, 2011
Georgia
4 reviews
25 helpful votes
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I've wanted these cutout shorts from Forever 21 for a while. When I saw them advertised to be the "deal of the day" and have free shipping on a Forever 21 advertisement on Facebook, I clicked it right away. The shorts were full price, so no deal there. But at least they had free shipping, right? Because the advertisement said there would be a free shipping code on the product page, eight? WRONG. No code on there. I called customer service and told them about the advertisement for shorts with free shipping and the woman told me not to worry about it because "it will automatically have free shipping when you check out." I thanked her and hung up. While checking out, I didn't see a free shipping option whatsoever. I called back and told the person about what the previous girl told me. The 2nd girl then told me that I need $21 in order to qualify for free shipping, which was not advertised ANYWHERE. If an advertisement says that these shorts have free shipping with NO MINIMUM then I don't want to have to have a MINIMUM of $21 in the cart. I thanked her and hung up. I added things to my cart so that it added up to at least $21. Still no free shipping option at checkout... I called back and told the 3rd girl what the 1st and 2nd girl told me. She responded by saying "well those girls were right." UM, NO THEY CLEARLY WEREN'T. "But do you want a free shipping code?" Instead of getting angry I accepted the free shipping code. It worked, thank God. The 3rd girl's name was Joan by the way.

Date of experience: July 6, 2015