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How would you rate Ulta?
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Minnesota
1 review
1 helpful vote
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Very poor marketing!
October 21, 2022

I was so enjoying the Ulta store for absolutely everything I needed until they became so woke. Ugh. Being women are no longer their market and have been replaced by men with lipstick, I'm done. Wake up Ulta.

Date of experience: October 21, 2022
Florida
1 review
0 helpful votes
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This review is for the customer service line, every time i call I'm on hold for over 30 mins just to find out why my reward points haven't been applied to my account and no one ever knows anything. Same story each time.

Date of experience: August 25, 2023
New Hampshire
1 review
0 helpful votes
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Ripoff
January 20, 2021

I would suggest steering clear of the salon on granite street. They categorize hairdressers based on their skill and will charge you accordingly. I paid extra for a "master hair stylist", long story short, the dye washed out the next day, they made a lousy attempt to rectify the issue with the same results. They refuse to take responsibility for their negligence or to even offer store credit. The managers excuse was that my hair was too damaged and unable to hold the dye, so why not turn me away during the consult? I attempted to resolve this with corporate but they have lead me on and nobody has returned my calls or emails.

Date of experience: January 20, 2021
Virginia
3 reviews
0 helpful votes
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Have called and emailed but no response. Horrible customer service. Am so disappointed. Oh wait, I did get a "survey" from them asking my experience with their customer service rep and I told them that it was not very good. Still no response. Apparently they do not read their communication

Date of experience: May 24, 2021
Michigan
3 reviews
1 helpful vote
Follow Katherine C.
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I placed an Order online for over $120 and Ulta decided to split my order into two deliveries. They sent a few items which I received however the bulk of the remaining order was supposedly damaged in shipping and would be resent. After several emails and calls to customer service they are now saying I got the order! No proof -just done with me. Said I can file dispute with my credit card - which I did. Will never order online from them again. Unbelievable.

Date of experience: December 7, 2016
Florida
3 reviews
16 helpful votes
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So Ulta is having a "21 days of beauty sale" so I am trying to stock up on my favorite items. Just tried placing an order and it says they are unable to process my order but will get back to me in 5-7 days?!? Uhm I'm sorry... your 1 DAY ONLY 50% off item will not be valid in 5-7 days. Tried calling customer service but they were useless and incompetent.

This is why I shop at Sephora.

Date of experience: September 9, 2019
New Jersey
54 reviews
292 helpful votes
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Im not a fan
August 11, 2015

So the store located near me is horrible a new worker accused me of stealing when I had a lipstick in my hand and she asked me to open all my stuff. I felt violated all my personal belongings were being investigated by her. I also filed a complaint against her with the manager (luckily she was fired). She had no right and the security cameras can see I walked in picked up a lip stick and headed for the cashier.SO thats why ill be buying from the website not in stores.

Date of experience: August 11, 2015
Georgia
2 reviews
0 helpful votes
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Best reward Program
February 2, 2022

I order skin care and makeup from on line mostly. www.ulta.com is my go to. They have both high end and drugstore (or comparable price point). The have the best rewards program it's is so much better than Sephora

Date of experience: February 1, 2022
Minnesota
2 reviews
7 helpful votes
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Perfect
April 28, 2017

I've bought a few different orders from the ulta app and everything has come in good condition with no damage. If there was anything I could change it would be the $5 shipping cost but other than that the products are always exactly as described.

Date of experience: April 27, 2017
Ohio
2 reviews
5 helpful votes
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Love them
July 1, 2017

Huge selection for any buyer. Seems like new lines of products arrive monthly. I can buy my clinique, lancome, mac, nyx, and others all in one spot. Knowledgeable staff. Lots of items in store to test out before buying.

Date of experience: June 30, 2017
Massachusetts
16 reviews
86 helpful votes
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Excellent company
June 27, 2017

I've been using Ulta for years. The online store is so easy to use. The points I've earned toward $ off orders really helps out. They usually have free shipping@ $50, but sometimes I get it at $35. I'm not sure if its just for members, but I'm pretty sure its between thanksgiving and Christmas. Excellent price range of products. You can order NYX cosmetics on the low range all the way up to high end products like Lancome.

Date of experience: June 27, 2017
Delaware
2 reviews
66 helpful votes
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I love shopping in their physical stores, my only wish would be that they would work on their pricing especially items such as high end perfumes, which if you search online you can always find 10-20% lower. I'm not sure if they price match but I intend to try next time and find out. The employees who work there are extremely helpful.

Date of experience: March 5, 2018
New York
76 reviews
293 helpful votes
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Great site for anything beauty (makeup, perfume, hair care, etc). They usually have a promo running for either free shipping or percent off. They also include free gifts with purchase of certain items and/or free samples with so much money spent. They do offer sales and even have their own line/brand of beauty products at a cheaper price than the brand name retailers (too-faced, smashbox, benefit, urban decay, bare minerals, etc). They are a dependable site to order from.

Date of experience: July 29, 2011
Texas
4 reviews
0 helpful votes
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I've been shopping at Ulta for years and have had a great experience. The store has a wide variety of beauty products, from high-end brands to affordable drugstore finds. The staff is knowledgeable and always willing to help with product recommendations.

Date of experience: March 2, 2023
California
3 reviews
9 helpful votes
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I can only review local store experiences, but I hate going into Ulta. The associates who with at the location near me are rude, entitled, have no sense of customer service, and for some strange reason believe that customers are beneath them. No one offers help, says hello when you walk in, I've had several experiences of associates doing their makeup and becoming annoyed when you interrupt their beauty sessions. Sephora is better for prestige and Walmart for drug store. Stick to better service and better price points.

Date of experience: October 31, 2018
Missouri
3 reviews
6 helpful votes
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Great company
June 29, 2017

I like them. They carry a lot and are knowledgeable. Have frequent sales and deals, so check that section of their website and order online or go in with your coupon codes and aware of what you want to buy. Knocked off one star because I do wish they would let you take samples home. However, shipping is very fast and I am always pleased with this store. I can spend a lot of time here.

Date of experience: June 28, 2017
Ohio
4 reviews
35 helpful votes
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Love it
October 4, 2017

I love the variety of products Ulta carries. You can shop affordable makeup as well as other more "high end" brands. Their rewards program is pretty decent, especially given the sales they have on a regular basis. I get my makeup through Ulta, mostly online.

Date of experience: October 3, 2017
Texas
3 reviews
2 helpful votes
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Mostly good
July 20, 2017

I love Ulta don't get me wrong! But sometimes they forget to give me my samples in my packages :/ and to forget a ladies items she orders wether be free with purchase or not is a let down... other then that being a platinum member as myself I'm mostly satisfied with the company

Date of experience: July 19, 2017
India
3 reviews
27 helpful votes
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Good support
February 4, 2020

I'm from an older generation and shopping online is not something that comes naturally to me nor is it something I'm comfortable with but when I found this company it gave me faith in the whole ordering product online issue I was having. First and foremost, they have a phone number so you can call them, of which is exactly what I did. Their hours are limited and they were not open when I called so I left a message wondering if they would really get back to me.
Good support

Date of experience: February 3, 2020
Florida
1 review
0 helpful votes
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F this place
September 23, 2023

Terrible customer service online and in store. I spent 3000 in one day, and not that I deserve special treatment, but Im clearly someone who gives them business. This business turned into a joke. They clearly cant handle clients, and no wonder they have $#*!ty reviews everywhere. I'll take my money elsewhere.

Date of experience: September 23, 2023

Overview

Ulta has a rating of 2 stars from 536 reviews, indicating that most customers are generally dissatisfied with their purchases. Reviewers dissatisfied with Ulta most frequently mention customer service, credit card and order online. Ulta ranks 1071st among Skin Care sites.

service
120
value
104
shipping
97
returns
79
quality
91
+40