business logo of H&M
hm.com
casual, general men, womenAge 13-18, 19-25, 26-45
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About the Business

H&M, a Swedish multinational fast-fashion retailer founded in 1947, offers trendy and affordable clothing for men, women, and children. Headquartered in Stockholm, it operates over 5,000 stores in 74 countries, emphasizing sustainability through eco-friendly practices. H&M collaborates with renowned designers and continually adapts to market trends.


hm.com
+1 855-466-7467
Sweden
H&M is part of H&M Group
Founded in 1947
Clothing item from H&MFashion apparel by H&MMerchandise from H&M clothing lineH&M fashion product

Business Highlights

General

Parent Company: H&M Group
Year Founded: 1947
Target Gender: men, women

Shipping

Shipping Cost: $5.99
Free Shipping: sometimes
Free Shipping Detail: for orders over $60

Returns

Return Policy: free
Return Instructions: all items must be in resellable condition, provided it has not been damaged, soiled, washed, altered
Restocking Fees: no

Sustainability

Sustainability Score: It's a Start
Recycling Program: Repair & Recycle

Product

Style: casual, general
Body Fit: regular, plus size
Available Sizes: Men's (XS, S, M, L, XL, XXL, 3XL, 4XL), Women's (XS, S, M, L, XL, XXL, 3XL, 4XL)

Customer Service

Support Channels: chat, phone, facebook, instagram
Support Phone: +1 855-466-7467

Payment Options

Payment Methods: card payments, Paypal, financing, Apple Pay
Buy Now Pay Later: Klarna

Membership Programs

Rewards Program: TopCashback

How would you rate H&M?
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Reviews Summary

H&M has a rating of 1.7 stars from 803 reviews, indicating that most customers are generally dissatisfied with their purchases. Reviewers dissatisfied with H&M most frequently mention customer service, online shopping and credit card. H&M ranks 100th among Discount Clothing sites.

service
138
value
130
shipping
123
returns
114
quality
127
GB
1 review
0 helpful votes
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SHORTS!
July 19, 2017

I recently brought a size 20 pair of shorts. Im usually size 14/16 but i thought id buy a couple of sizes bigger due to having excess skin on my tummy after having my daughter recently. When they arrived and i tried them on, i couldn't even get them over my legs! This has really knocked my confidence (which is already low). H&M really need to sort their sizing out!

Date of experience: July 19, 2017
New York
1 review
1 helpful vote
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I placed an order recently. It was sent to the wrong address. Instead of helping me get this email correct shipping address to usp, they have chosen to not help me. The shipper is the only one allowed to make changes to the delivery and they have chosen not to. I've emailed customer service and called. They keep claiming they don't have the capability of making these changes, but they obviously do. According to the representative, h&m only has one customer service office. In chicago, and their system does not allow then to make any changes. I believe h&m should upgrade their system and properly train their staff. I have no idea where my package is nor if I will ever get it. I'm a loyal customer and it's a disappointment to see that the staff at the call center only care about their checks and nor their jobs.

Date of experience: December 14, 2015
India
1 review
4 helpful votes
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Ordering online from H&M is the worst experience any online shopper can have. I have emailed twice for my return; still I have not received any mail as its reply. I was unable to contact H&M via call for consecutive three days in a row.

I won't recommend any of the online shopper to shop from this brand. They are just making fool of people in the name of Online shopping.

Date of experience: December 12, 2018
Canada
1 review
1 helpful vote
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I made an order to an old shipping address (which in an entirely different state) by accident, I call customer service minutes after, and they tell me they 1) can't cancel order because I used express shipping 2) can't change the delivery address after order confirmation 3) can't refund because they don't have a refund button.

The only thing that can be done about this was a "missing parcel," and no one even offered to refund immediately. It's not the customer's fault and the customer shouldn't be penalized for a mistake such as this one.

I'm never shopping with H&M again - they don't deserve me, or you.

Date of experience: October 28, 2021
Oklahoma
1 review
1 helpful vote
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Shame on you. No other retailer has delays this long due to Covid. I got a customer service rep to admit that it's actually due to not enough staff at the warehouses. So... they're just using Covid as an excuse to do as many sales as they normally do without having to have a large payroll. Disgusting.

Date of experience: December 6, 2020
Canada
1 review
1 helpful vote
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HORRIBLE!
July 25, 2019

Customer service and management are horrible! They don't give a squat about customers! I have been buying for few months now and they keep sending me different sizes and they said it's not their fault?!?! The time and gas I have wasted and they can't do anything about it?! I ordered something and next thing you know it was returned!? I didn't even return it or didn't even make it to my house. And sorry was the only thing they can say.

Date of experience: July 25, 2019
GB
1 review
0 helpful votes
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I order some tops from the h and m wedsite for the first time and I'm so pleased with all of them. I ordered them 25/06/2017 and they came 27/06/207, which is brilliant! I was unsure on sizing as their sizing can vary but they all fitted perfectly. One thing I would like them to sort out is sizing and pricing because very similar clothing can vary in both size and price, which can cause confusion. But overall I will be ordering from h and m again! One happy customer.

Date of experience: June 27, 2017
Canada
2 reviews
5 helpful votes
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Firstly, H and M is one of the best international stores that I like, and as a result, the quality of their items is very good. However, their online store is unfortunately not as well organized as the physical locations. A few times, I ordered from their online store and they kept on making the same mistakes in my size. Additionally, I hadn't realized that apparently you cannot exchange or return items to the online store. A big store like H and M is going to lose so many customers for these mistakes, since no one likes losing his or her money. I hope H and M management fixes this.

Date of experience: February 18, 2019
Delaware
1 review
6 helpful votes
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0 stars
November 26, 2016

I will never shop here again. Their online website and customer service is horrendous. After having difficulty with my online account I called customer service and was hung up on by a MANAGER. While I enjoy their clothes, the employees completely ruin this company.

Date of experience: November 26, 2016
New York
1 review
3 helpful votes
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Worst store ever
June 12, 2017

It's been more than 7 days past to get my refund and customer service is the worst there trained to tell u that your refund is in review with there accounting department or it must be your financial institution that is holding up your refund that isn't the case they don't want to give u your refund back, they would like for u to give up but no I may have to take this store to small claims court. And trying to speak to a supervisor or manager is a joke too.

Date of experience: June 12, 2017
Australia
1 review
0 helpful votes
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Had a very unhelpful phone call with Earl (very dissatisfied with my experience, he was unhelpful and provided no options or solutions)
My parcel of items I bought during Good Friday sale was returned to sender because ‘the address was incorrect'. The address was clearly correct and I have never had this issue before.
They refuse to resend the package and will refund the items after 25 days!
I don't want the refund, I want the items I purchased on sale (which are now sold out)
Absolutely ridiculous customer service. A joke of a company

Date of experience: November 29, 2021
California
1 review
6 helpful votes
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DO NOT BUY ONLINE!
October 2, 2015

I love H&M, I really do, but just don't order anything online! It took over 2 weeks for shipping, and when I returned 2 items, they not only charged me for return shipping, but I NEVER got the refund. It's been over a month since they said that they accepted my return, but I have yet to see the credit to my account. When I called customer service, they said that they "successfully refunded" the money back to my account and there's nothing that they can do. Um... what?! I'm never buying anything from them online again!

Date of experience: October 2, 2015
Canada
1 review
0 helpful votes
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H&M sweatpants mishap
October 9, 2023

Real review: 2.5. At checkout, the pair of white sweatpants we were going to buy had a pee stain and a worker noticed. The most discount she was able to give us is 10 percent off, and that was the only one in my size. We obviously didn't buy them, but they didn't give us a gift card or anything. However, they did have a great selection of clothing.

Date of experience: October 9, 2023
New Jersey
1 review
0 helpful votes
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Great
October 7, 2015

"There are affordable prices, for women of every size. I love their selections of fashions. H&M is one of the most popular stores in The U. S and am always satisfied with everything they bring in store and online. Their clothing are breath taking and fits perfectly for everyone I love H&M and what they do as a company

Date of experience: October 7, 2015
Canada
1 review
1 helpful vote
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Never, Never, Never order online!
July 19, 2021

Never order online. They don't make any changes or cancel your orders even if you have ordered 1 hour ago, Customer reps don't help you, and say nothing they can do, so is their management. They did not change my orders, I asked them to cancel, they did not give me anything to work with to cancel my order. No tracking number, they didn't want to tell me which postal service they use. They kept telling me, once it is processed, there is no way to cancel the order. (and the first customer rep told me it is processed, so I don't know who to believe). DON'T ORDER ONLINE!

Date of experience: July 19, 2021
Maryland
1 review
1 helpful vote
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Ordered 8 items online and only received 3. Called customer service and they advised that the other 5 items were on their way in a separate package. Received email that the other 5 items had arrived but didn't. Call customer service back again and they stated that they other 5 items were given to the USPS and that if I didn't receive them in two in two days to call back. Well 2 days later, it was Christmas day. Called back Monday and was told that my other 5 items were back at the warehouse with no explanation. Asked if they could reship and they declined. Sent refund for 5 items. I will never ever ever order or even buy products from the store. The customer service straight up LIED to me without hesitation. If I had not called back, they would have just kept my money because I'm the email that I received, it states that all 8 items were delivered! Sketchy business right here!

Date of experience: December 29, 2021
Lithuania
1 review
1 helpful vote
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Not recommend.
July 5, 2022

Very bad quality, all the seams are crooked, in one place the seams are disintegrated. I don't recommend ordering online because you will be very disappointed. In the photos you can see the trousers sent by H&M

Date of experience: July 5, 2022
Canada
1 review
2 helpful votes
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I ordered 3 pairs of shorts 11 days ago. In that time I have received no confirmation. I've emailed 4 times, no reply. I've called 3 times, 2 of which I was hung up on after looking for help and given nothing but attitude. Stay away from online and maybe even the place in a whole. Plus there clothes don't even stay the correct size for more than a month or 2 washes. Both times I was hung up on, it was right after I asked for my order to be cancelled and a refund. That should tell you all you need to know. Maybe I just had a bad experience but after readying other reviews it seems this way for more than me. I get covid is happening. But the way they have handled everything? Hanging up? No emails? Shady.

Date of experience: May 15, 2020
Oregon
1 review
0 helpful votes
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Order a gift card which said 1-3 days to ship. I emailed 5 or 6 times, called 7 and finally spoke to an online rep to find out it takes 7-9 days just to process! Then I couldn't get a refund. I will not shop here again.

Date of experience: December 15, 2019
Indiana
1 review
0 helpful votes
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Went to H&M inside the college mall in Bloomington, IN. I live 2.5 hours from there. I was visiting. I bought my daughter a dress for spring pictures and they left the security tag on it. I didn't realize until I was home. I was on the phone with customer service for 40 minutes. The only thing they kept telling me was drive back 5 hour trip to return. I spoke with manager from store and online and no one could offer me any help. Refused to send me a return label or a new dress. Telling me they could just take it off if I went back. So I have to spend 5 hours of my time and money to go back to fix a mistake your multimillion dollar company made and no one can help me? I will never buy from there again.

Date of experience: March 27, 2023