business logo of Forever 21
forever21.com
general, casual men, womenAge 13-18, 19-25, 26-45
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About the Business

Forever 21 is a prominent U.S.-based fast fashion retailer, founded in 1984 by Do Won Chang and Jin Sook Chang in Los Angeles. Originally a women's clothing store, it now offers a diverse range of apparel and accessories. The brand remains influential in the industry, adapting to changing market dynamics and focusing on online growth.


forever21.com
+1 888-494-3837
USA
Forever 21 is part of Simon Property Group and Authentic Brands Group
Founded in 1984
Clothing item from Forever 21Fashion apparel by Forever 21Merchandise from Forever 21 clothing lineForever 21 fashion product

Business Highlights

General

Parent Company: Simon Property Group and Authentic Brands Group
Year Founded: 1984
Target Gender: men, women

Shipping

Shipping Cost: $6.95
Free Shipping: sometimes
Free Shipping Detail: for orders over $50

Returns

Return Policy: not free
Return Instructions: all returned or exchanged items must be unwashed, unworn, and undamaged, with all tags attached.
Return Cost: $5.99 fee

Sustainability

Sustainability Score: Not Good Enough
Recycling Program: no

Product

Style: general, casual
Body Fit: regular, plus size
Available Sizes: Men's (XS, S, M, L, XL, XXL), Women's (2XS, XS, S, M, L, XL, XXL, 0X, 1X, 2X, 3X, 4X)

Customer Service

Support Channels: chat, phone
Support Phone: +1 888-494-3837

Payment Options

Payment Methods: card payments, PayPal, financing, Venmo, Amazon Pay
Buy Now Pay Later: Klarna

Membership Programs

Rewards Program: TopCashback, Active Junky, Rakuten, Mr. Rebates

How would you rate Forever 21?
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Reviews Summary

Forever 21 has a rating of 1.8 stars from 971 reviews, indicating that most customers are generally dissatisfied with their purchases. Reviewers dissatisfied with Forever 21 most frequently mention customer service, store credit and return policy. Forever 21 ranks 371st among General Apparel sites.

service
169
value
145
shipping
144
returns
126
quality
138
Connecticut
6 reviews
8 helpful votes
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I love their clothing
February 21, 2014

I love their clothing. I mostly shop online, though, because their staff at the stores are sometimes a bit too snarky for my liking.

Date of experience: February 20, 2014
Illinois
1 review
3 helpful votes
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Fine for me
August 31, 2017

I ordered 7 pieces of clothing from them and they came relatively quickly and fit me. So J can't really complain. I'd order from them again.

Date of experience: August 30, 2017
France
2 reviews
2 helpful votes
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After all the hair accesories weren't that bad + got a cool dress, but don't buy things too expensive if u dont't have a forever21 store in ur city for being refund, like me. I maybe will try it again cuz I was ok with some original dresses but never, never never buy coats, shoes or $#*! like that. ITS NOT THE SAME COLOR LIKE WTF DID U DO FOREVER 21? IT LOOKS LIKE THAT SHOPPING BAG IN PLASTIC OR MATERIAL LIKE THAT FOR DOING SHOP AT OUR GROCERY STORE!? Really really bad, defintely didnt worth the money. I add the pictures, what I got. Finally I buy a better cardigan on a other website for 20euros so Im cool now BUT $#*! HOW I WAS DISAPOINTED

Date of experience: April 10, 2017
Washington
1 review
1 helpful vote
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Why can't you answer any questions about customer service? Is it because there are too many and you can't keep up?

Date of experience: October 24, 2019
Illinois
1 review
0 helpful votes
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Me being a bigger girl I was thrilled to see forever21 had a plus size option. I ordered 8 shirts and 2 dresses. All of the dresses were 2x or and the shirts were 3x. I'm a 1x/2x normally but I decided to go a lil bigger because the tops and the dresses didn't look stretchy since they're were all 100% polyester. After a week I got my order and was sadly disappointed. Out of the 10 clothing options only 1 fit that I kept. I repeat 1. The 3x couldnt even get over me. I was shocked. Normally 3x from torrid, sears, rainbow, rue 21, etc are huge, but the 3x from forever fit like a really small 1x. My bestfriend who is an extra large couldn't even fit into the 2x dresses. Also all the shirts seemed like they were crop tops and not long in length at all. I'm 5'4 and the shirts barely covered my belly. One of them that did fit was way to short and exposed my belly button. This is so petty to have plus size clothing run like this. Also they aren't even made with stretchy material or even long enough to cover someone belly. I will never shop with this company again. If you're going to promote plus size clothing make the clothing ACTUALLY PLUS SIZE!

Date of experience: November 20, 2017
GB
7 reviews
14 helpful votes
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Young forever!
March 25, 2015

Just as the name implies, they deal with young girls. Latest fashion, crazy in love with fashion kind of girls. Here's where to find them!

Date of experience: March 24, 2015
Florida
1 review
0 helpful votes
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Terrible
July 26, 2018

Ordered plus size and received regular size. Have to pay $15 non-refundable shipping to return the incorrect stuff? Never again.

Date of experience: July 26, 2018
Michigan
1 review
0 helpful votes
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DO NOT ORDER ONLINE!
December 1, 2021

Never received my order! Costumer service will not refund my money! This site is a scam! Wish I read all the other reviews before I made a purchase!

Date of experience: November 30, 2021
Washington
1 review
3 helpful votes
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Horrible customer service
December 26, 2016

To call it service is a disservice. I ordered an item over 3 weeks ago. Recieved a message stating my item has been delivered. Well that's funny I haven't recieved anything. Called customer service and kept getting an automated message. I had to call one of the stores to get the correct number (the one on my online receipt wasn't correct). Finally get someone on the line, it goes from bad to worse. I was told that they wouldn't do anything about it. I was told that I would be emailed a form to complete for a refund. I have yet to recieve that form. When I requested to speak with a supervisor, I got the run around. No supervisor was available to assistant me. I could hold the line for 24-48 hours if I would like, that was the time frame given for a supervisor to take my call. I called the joke of corporate multiple times. It was worse than customer service. All automated, no live person. I left multiple unanswered messages. I called customer service again to learn that my item was on it's way back to Forever 21. Wtf. No item and still no refund.

Date of experience: December 26, 2016
New York
1 review
0 helpful votes
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Me && My boyfriend Was At The Forever 21 At 490 Fulton St. Hilary In The Fitting Room Was Very Helpful iHad Tried A Medium size In A Beautiful Dress, But It Wasn't Fitting To My Liking, iTold Her && She Went In the Room Where They Keep All The Items That People Tried But Didnt Like && Found The Dress In A Large Which Ended Up Fitting Perfectly. Everything Was Great Until It Was Time To Check Out. The Guy Who Processed My Transaction Name Is Dronn, He Was On His Phone When iWalked Up, Didn't Even Look At Me Just Stayed In His Phone && Told Me To put My Item down, Now My Boyfriend Had A Transaction Of His Own, James Was the Cashier That dealt With him, He Was Rude, && Kept Putting His Money down On The Counter, iWould Have Gave Them 5 Stars But Their Cashiers Still need Training.

Date of experience: July 29, 2017
Texas
1 review
1 helpful vote
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The doesn't accept the return of the items on sale. Never to buy anything again from here not recommended

Date of experience: September 9, 2018
New Jersey
1 review
0 helpful votes
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Honestly if could leave less than 1 star I would. WORST customer service! Either they don't train their representatives to be able to actually help customers, or they don't want to.

Placed a $40 online order 2 weeks ago. It was lost by Fedex. Supposedly F21 put in a claim and Fedex never received it. They've now put it on me the customer to go back and forth with Fedex who says they have no record of a claim. I now have to wait another 8-10 days to get the "result" of them putting in another claim to Fedex so F21 can get the refund before they give it to me...

To me, if you cared about your customers, you would just pay up the $40 right away and then YOU as a company, coordinate with Fedex to get the return. You don't put that on your customer who paid for your product and it was lost by the carrier. Stop being so cheap. I'm in marketing & know it's a lot less expensive to retain current customers than to get new ones. Well based on my experience and reviews I've seen you're doing a good job of losing customers. Hope you're prepared to spend more money to get new customers to steal from than just pony up the refund.

UPDATE: 8/14/18
Got on live chat with Forever 21 since last week they again told me I had to wait another 8-10 days for an update on my case... shocking! I was flat out lied to by one of their reps. She said Fed Ex had denied my claim for the lost package and now F21 was waiting on dispute paperwork from Fed Ex. Immediately I call Fed Ex to learn why this was the case only to find out it WASN'T! The case was still open and they had stuff to send over to F21 today to issue the refund.

I told Fed Ex that I would keep in contact with them so they can keep me updated on when the refund was sent by Fed Ex to F21, and received by F21. So when I reach out to F21 beyond that, if they try to tell me the case is denied, or still open, or any of this type of nonsense, I will take legal action. I feel like they are now not only stingy with bad customer service, but are also liars and thieves. I will not take this lightly!

Date of experience: August 14, 2018
Canada
3 reviews
14 helpful votes
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I buy from them all the time! Their prices are reasonable for the quality and my orders arrive in the time frame promised.

Date of experience: October 19, 2012
Georgia
1 review
0 helpful votes
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I went into the Lenox Square location and there was a young lady there who was new to me because I live near and go there all the time. When I went to the register to pay for my merch she greeted me with a brilliant smile and clear happiness on her face. We bonded over the style of jeans I was purchasing and I discovered she was a flower child like myself She told me about some jeans that she had purchased and thought I would love and asked if I would like to see them. After she rung me up she checked to ensure her coworkers were in the clear and asked me to wait a minute because there were no more left on the Sales floor but she remembered seeing a bunch in back stock. As she approached me with the jeans in her hand out of nowhere a rude man who I determined was her manager interrupted our conversation by saying she was hard headed and does not listen. If it wasn't for the fact that this young lady was so kind and customer service driven I would have put them down and walked away. I absolutely loved the jeans just ad she thought and got back in the line to purchase. As I was leaving I let her know that I bought the Jean's and thanked her because I truly liked them, I was amazed at not only how she had the eye for my taste which is vastly different from what people wear today but I was most impressed by her friendly and welcoming attitude and in how she exceeded my expectations and went above her basic duties to assist me. I plan on writing to headquarters or the owner because the fact that he could clearly see she was helping a customer I am irate at the fact that he felt the need to chastise her and berate her in my presence. It was uncalled for and totally unprofessional. I'm big on customer service and am not impressed these days with the lack thereof. I'll definitely shop there and look for her again, just as I plan on contacting corporate to tell them that my shopping experience was overshadowed by a rude and disrespectful Manager.

Date of experience: June 22, 2023
California
2 reviews
0 helpful votes
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Worst service!
June 6, 2018

I shopped at Forever 21 just because their stuff is cheap. But then I found their service also CHEAP. It was a very painful experience shopping at their offline store because I couldn't find what I wanted on the online catalogue, and the workers there don't want to help. Most of them just said, "We can't remember where all the stuff is. You can just search by yourself."
Okay. So to save my time searching at their unorganized store, I decided to shop online. And this experience really got me mad right now.
So, I order several items from their online store, and one of the items came totally wrong. I ordered flowery top (the name of the item also contains "flower" word), and it came to me as rainbow stripes color!
I returned it using their return envelope that already has address on it, I asked for exchange with the same item on the picture. I read their rules, it is said the process takes 2 weeks, so I wait until almost 2 months. I heard nothing from them, so I decided to contact them.
So, I think they don't have the item I wanted, and when I go to my email to check the order number, they change the picture with rainbow stripes! But they still have "floral" name on the item's name. How can floral represent stripes?
What a cheat!
Glad I had the screenshot from the old email with the right picture. So I have proof even though they're trying to fake it.
And after I asked for refund, they're saying they never got it back and blame it on UPS! They said they don't have the store located on the address we sent the item. (Hello... I sent it using the return envelope they put in the package. How in the world they don't have store there?)
I checked on UPS and they said, yes, it was a store. They sent it to Forever 21 store.
At this point I need to warn everyone not to buy things online from them. If anything happened and you need to return or get refund, they'll string you along with whatever excuses they can make.
Very disappointed with their service. I decide not to go to any of their stores anymore. They don't care about the customer, so I won't bother buying things from them.

Date of experience: June 6, 2018
New York
1 review
1 helpful vote
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They never gave me any notice about picking up a check and didn't pay me. A horrible company and trash clothes

Date of experience: December 26, 2018
Missouri
5 reviews
2 helpful votes
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I love the clothes but the customer service at the store I go to isn't good but pathetic. Girls are rude and not helpful at all.

Date of experience: November 27, 2015
Canada
1 review
0 helpful votes
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Good
August 16, 2017

Customer service was crap, I recommend emailing them instead of phoning them. But shipping was amazing

Date of experience: August 16, 2017
Georgia
5 reviews
40 helpful votes
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One of my favs!
July 28, 2016

I love this store. I always go to the mall and shop. Great customer service and selection. The staff is the best!

Date of experience: July 28, 2016
Thailand
11 reviews
67 helpful votes
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The clothes are not the highest quality, but the prices are great, so it works out well for teaching.

Date of experience: May 29, 2013