business logo of ASOS
asos.com
general, casual, chic, streetwear men, womenAge 13-18, 19-25, 26-45
Write a Review

About the Business

ASOS is a UK-based online fashion retailer founded in 2000, originally as As Seen On Screen. Headquartered in an iconic art deco building in Camden, London, it offers a wide range of clothing, accessories, and beauty products, targeting young adults globally. ASOS has a strong presence in the online retail market and emphasizes sustainability through initiatives like the ASOS Responsible Edit.


asos.com
UK
Founded in 2000
Clothing item from ASOSFashion apparel by ASOSMerchandise from ASOS clothing lineASOS fashion product

Business Highlights

General

Year Founded: 2000
Target Gender: men, women
Target Age Group: 13-18, 19-25, 26-45

Shipping

Shipping Cost: $5
Free Shipping: sometimes
Free Shipping Detail: for orders over $70

Returns

Return Policy: not free
Return Instructions: items must be in original condition and isn't marked 'final sale'
Return Cost: $4.99

Sustainability

Sustainability Score: Not Good Enough
Recycling Program: no

Product

Style: general, casual, chic, streetwear
Body Fit: regular, plus size
Available Sizes: Men's (2XS, XS, S, M, L, XL, XXL, 3XL), Women's (2XS, XS, S, M, L, XL, XXL, 3XL, 4XL, 5XL)

Customer Service

Support Channels: chat

Payment Options

Payment Methods: card payments, financing, Google Pay, Apple Pay, PayPal, Diners Club
Buy Now Pay Later: Klarna, Afterpay

Membership Programs

Rewards Program: Active Junky, Rakuten, Mr. Rebates, TopCashback

How would you rate ASOS?
grey star
grey star
grey star
grey star
grey star

Reviews Summary

ASOS has a rating of 1.6 stars from 2,061 reviews, indicating that most customers are generally dissatisfied with their purchases. Reviewers dissatisfied with ASOS most frequently mention customer service, post office and next day. ASOS ranks 377th among General Apparel sites.

service
651
value
605
shipping
646
returns
572
quality
564
Canada
1 review
20 helpful votes
Follow Feli R.
Unfollow Feli R.
Send Message
Share Review
Report Review

Ordered from them weeks ago, when delivery date was missed contacted their customer service immediately but it took then 3 days till contact me back. They responded with that I should check behind bushes and whatnot... as if I haven't been home for weeks... then I messaged back with no response. So I messaged on their Facebook and it takes at least a day between responses. Still no help.

Date of experience: June 12, 2020
Australia
1 review
1 helpful vote
Follow Lawrence c.
Unfollow Lawrence c.
Send Message
Share Review
Report Review

Scam/ fraudsters
May 13, 2019

I bought asics gel exalt 4 from them. They took ages to deliver a wristband instead. After complaining +++ for for weeks they responded by saying sorry the shipping co made a mistake and they were going to refund me 32% only. They said it was not their fault but the shipping company's. In short they are thieves don't ever deal with them

Date of experience: May 13, 2019
GB
1 review
2 helpful votes
Follow Jodie y.
Unfollow Jodie y.
Send Message
Share Review
Report Review

ASOS lost my parcel worth over £150, Hermes confirmed the parcel was lost, ASOS refused to act on the missing parcel until 10 days later! And I'm still waiting!
The customer service team are rude and to be honest do not care in the slightest. The use templates for their email replies and do not even bother to look trough your previous emails before replying. They also assure you they have escalated your complaint and will send you another parcel for another member of staff to then tell you, after you contact them again(!), this has never been done and their not allowed to do it. So basically tell you lies!

Date of experience: October 25, 2018
Canada
1 review
1 helpful vote
Follow Sarah B.
Unfollow Sarah B.
Send Message
Share Review
Report Review

Sarcastic staff, lies told about when your package will arrive. If your package is lost of delayed they will open a query with the carrier but still leave you waiting weeks for a refund and only give generic responses. Do not honor delivery dates etc. Over priced for the quality of items and sizes are often incorrct. You pay to return items! Avoid!

Date of experience: December 13, 2022
Israel
1 review
1 helpful vote
Follow Maria P.
Unfollow Maria P.
Send Message
Share Review
Report Review

Didn't receive refund for return goods
November 16, 2023

Didn't receive refund for return goods during two years, due to the fact that I bought in rubles and because of the war between Ukraine and Russia, they no longer work with Russian currency. So I left without item and without money.

Date of experience: November 15, 2023
Croatia
2 reviews
0 helpful votes
Follow Ana D.
Unfollow Ana D.
Send Message
Share Review
Report Review

Thiefs
August 27, 2022

Never got a refund for an order I proved to have returned. Talking to their customer service is a waste of time, all they do is insult your intelligence and repeatedly lie to your face until you get tired of it and let them just have your money. Extremely disappointed

Date of experience: August 27, 2022
Canada
1 review
13 helpful votes
Follow Chris B.
Unfollow Chris B.
Send Message
Share Review
Report Review

You will be hit by customs charges approximately 40% of the cost of the item. Don't do it! Better places to shop and won't need to pay insane amounts upon delivery. Shipping times are absolutely horrendous. I have been a customer for over 7 years and these insane charges And receipt delays are only getting worse.

Date of experience: June 19, 2020
New York
1 review
2 helpful votes
Follow A E.
Unfollow A E.
Send Message
Share Review
Report Review

Don't trust the two day shipping...

Also, if there is a discount on your order, and you return just one item from the order, instead of a pro rated refund amount, they take the entire order's discount off that one item, which means they get merchandise back in stock but you only get pennies back as a refund.

You can never speak to a real person about customer service issues.

If you like what you got- great. If you have an issue, tough luck!

Cool styles, but not worth the price or hassle.

Date of experience: May 10, 2016
Texas
2 reviews
12 helpful votes
Follow Hi S.
Unfollow Hi S.
Send Message
Share Review
Report Review

Bad customer service
April 27, 2021

Horrible/no actual customer service. Paid for expedited shipping (2 days), but didn't receive item for a week. Was scolded by their online customer service and then accused of lying and told I was dumb. Will not shop here again. They treat you like you're less than human and offer no assistance. Greedy and money hungry. They don't care about the customer, they care about making a buck. No business from me any longer. They don't tell you that you must have a printer to return items.

Date of experience: April 27, 2021
Canada
1 review
4 helpful votes
Follow Alex A.
Unfollow Alex A.
Send Message
Share Review
Report Review

It's a bad company. They sell the clothing at low-mid price. The quality is as good as walmart. If you live in Canada Qc you will be charged for each package you received even if they said free shipping. I got a 31$ fee from DHL for one shirt worth 36$ and another 14$+tx from Canada Post for something worth 64$. Basically cost me 150$ instead of 100$. Totally not worth it. Plus the company customers service is $#*!.

Date of experience: February 11, 2021
Canada
1 review
4 helpful votes
Follow Joanna O.
Unfollow Joanna O.
Send Message
Share Review
Report Review

Their customer service team is extremely frustrating. There was no description of a cropped men's polo. I bought it for my 6' model and the model wearing it is 6'2". The polo is cropped out of proportion it looks like a joke. Description is misleading and images are false advertising. They refuse to assist me with returning and insist I pay $25 on return when the product is $40. Makes no sense. Incredibly frustrating.

Date of experience: May 12, 2022
Canada
2 reviews
0 helpful votes
Follow Daniel B.
Unfollow Daniel B.
Send Message
Share Review
Report Review

Not what I ordered.
August 19, 2021

Ordered a Hugo Boss shirt and was sent a jacket from their own ASOS label. Colour was the same but it was my impression, from a lack of a receipt sent with the package, they were aware this was not what I ordered and were hoping I'd be satisfied with the substituted item sent. I'm not. I then spent 15 minutes on their customer service chat and was told I'm responsible for the cost of returning the garment but they'd refund that cost once the refund was processed. I'm going to assume the refunding of the 27 dollars it's costing me to return their error is going to become an issue as well. When I enquired if the item I had ordered was still available it of course was not. To the gentlemen who handled my enquiry for returns, thanks, you were extremely polite and professional and I'm sorry you work for this company.

Date of experience: August 19, 2021
GB
1 review
3 helpful votes
Follow Amie J.
Unfollow Amie J.
Send Message
Share Review
Report Review

ASOS stole £116 from me
October 23, 2019

I was a regular user of ASOS but will never be using them again after they failed to deliver my order and won't redeliver the items or give me a refund.
It has taken them 5 weeks to tell me this, and their reasoning is because the delivery guy gave my parcel to a random person who signed for it, so they class it as a successful delivery'. Their customer service is truly shocking, robotic AI messages. Shop elsewhere!

Date of experience: October 23, 2019
Ireland
1 review
0 helpful votes
Follow Louise H.
Unfollow Louise H.
Send Message
Share Review
Report Review

Refund
February 22, 2022

Disgraceful service sent back bridesmaid dresses almost a month ago now still haven't got a refund no email address no phone number and No live chat! Will never use this company again very disappointed..

Date of experience: February 22, 2022
GB
2 reviews
2 helpful votes
Follow James P.
Unfollow James P.
Send Message
Share Review
Report Review

Great offers, easy to use, great selection and variation. Only negative is that sometimes their own asos branded clothing sometimes doesn't look completely like the pictures. Had to send 1 or 2 back in the past. But I still use this website a lot,

Date of experience: October 23, 2013
California
1 review
0 helpful votes
Follow Allison Z.
Unfollow Allison Z.
Send Message
Share Review
Report Review

Beware Click & Collect!
December 6, 2022

"Click & Collect" is NOT free, even though their website says so. I had packages delivered to the UPS store and was charged $5.00 per package as a collection/holding fee. Initially ASOS said they would manually refund for these charges, and then when I sent them the receipts they said they were actually not responsible for this. Rep was very dismissive. This is completely ridiculous considering they advertise this as a free option on their shipping page. Will not continue shopping with a company that can't even get this right.

Date of experience: December 6, 2022
Canada
1 review
1 helpful vote
Follow Tanya S.
Unfollow Tanya S.
Send Message
Share Review
Report Review

Horrible
December 20, 2023

This company takes no ownership for things that go wrong. Do not make it easy to speak to anyone that can actually help the customer. Tell you shipment is free yet there's a pick up charge. Leaving you no option but to pay. God forbid you have to return your items.

Date of experience: December 20, 2023
Rhode Island
1 review
0 helpful votes
Follow Betty T.
Unfollow Betty T.
Send Message
Share Review
Report Review

Closed Account
August 24, 2022

Asos cancelled my order and blocked my account after making ONE purchase due to suspicious activity. I know they recently made changes regarding returns but this was the first time I ordered. Now they will not give me any explanation as to why saying it will be looked into. Meanwhile I can't even order from their site. Probably for the best. I will be taking my business elsewhere.

Date of experience: August 24, 2022
GB
1 review
0 helpful votes
Follow Joah H.
Unfollow Joah H.
Send Message
Share Review
Report Review

0 stars
June 22, 2022

I used to love ASOS - it was my go to online store. Now it's just a waste of time. You never actually know if you're going to receive your items or not. You're just told to basically "wait and see". There's no tracking links or information as to whether your order has even been sent half the time. And you can't even speak to a human being anymore. Never again will I order from them. It's just no use especially if you need something for an event. Looks like I'll be left without an outfit. Again.

Date of experience: June 22, 2022
Canada
1 review
1 helpful vote
Follow Yasmine H.
Unfollow Yasmine H.
Send Message
Share Review
Report Review

After waiting for 2 month for my order with their slow replies and unsure replies they said they will send a new parcel telling me it will cost more due to customs then i was following up 10 days later they replied after boxing week saying they ran out of the staff i bought and they refunded me and money will be there in 5-10 days without my consent or anything This is very disappointing and disrespectful of them and they didn't care about their customer satisfaction nor there was any compensation for the time wasted

Date of experience: January 1, 2018